Engineering, artificial intelligence and operations in a single platform
For more than 15 years, we have turned real business problems into smarter products, processes and operations.
Planet 21 is a technology and AI ecosystem for companies that need to sell better, serve with excellence and operate with more control — without disconnected tools or generic automation.
With CRM, service, marketing, specialized agents and operational intelligence in one orbit, we help companies turn data, conversations and processes into predictable growth.
CRM, automation, AI agents and operations connected.
Leadership

Habner Prado
CEO and founder · Agronomic engineer · Full-stack developer · Entrepreneur for more than 15 years
Engineer, full-stack developer and serial entrepreneur, Habner Prado has spent more than 15 years creating and scaling companies, brands and digital operations.
Before Planet 21, he built solutions in technology, marketing, tourism and agribusiness, staying close to every layer of an operation — from strategy and code to service and revenue.
Today he leads Planet 21 product vision: an ecosystem that integrates Planet 21 Flow, CRM, specialized agents and AI Central for companies that want to grow with more control, speed and predictability.
What holds Planet 21 together
Product, engineering and operational intelligence for companies that want to grow without losing context, quality and control.
Technology should not add more complexity. It should make the operation clearer.
Solid engineering
Architecture, integrations and infrastructure designed to evolve as your operation grows.
Contextual AI
Specialized agents for real processes, trained to work with rules, information and specific goals — not just reply to messages.
Integrated operations
CRM, service, marketing, automation and data working together, without the fragmentation of disconnected tools.
Trust by design
Permissions, data, traceability and compliance considered from the start of the product.
Conversations that enter the operation
Planet 21 is preparing integration with Meta’s WhatsApp Business Platform.
With this connection, your company will be able to centralize conversations, organize teams, follow opportunities in CRM and use automation and AI agents in an environment integrated with operations.
- Service with history and context
- Conversation routing across teams
- Integration with CRM and commercial processes
- Automation for sales, support and relationship
- Greater traceability of interactions
- Flows and templates aligned with platform policies
Feature availability may vary by plan, account setup and the policies of integrated services.
Explore modulesContent, vision and presence
We share what we learn building technology, operations and artificial intelligence for Brazilian companies.
Planet 21 on YouTube
Demos, tutorials and analysis of Planet 21 Flow, CRM and AI Central.
Open channelPodcast Ecossistema 21
Conversations on technology, business, sales and the practical impact of AI on companies.
Listen on SpotifyInstitutional presence
An operation built for the long term, committed to product, technology and continuous evolution.
Built for the reality of Brazilian companies, with product vision and standards ready to scale.
